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BUBBLE POP UP . MOTIVE PRODUCTIONS . ulta flc 2024

BRIEF

To create a captivating and immersive experience highlighting the brand's innovation in the skincare industry. The installation should have a "wow" factor, drawing in visitors with visually stunning and interactive elements that expand the Bubble brand universe. The design must be modular, allowing for easy assembly, disassembly, and future use in various locations. The atmosphere should be warm, inviting and uplifting, yet sophisticated, creating an environment where staff and visitors can connect deeply with the brand and should exhibit a maximalist approach to colour textures and incorporate areas where the Bubble products can be displayed.

DESIGN  | 3D MODEL | RENDERS 
Designed with Motive Productions

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THE APPROACH

The set design combines a variety of shapes and volumes to create the installation and made use of a range of materials and textures to communicate the sophisticated playfulness of the brand. The space was designed to be open-plan, allowing visitors to enter and roam freely throughout the installation. A snug space was created allowing visitors to connect and share their experience of the brand and its products and vibrant display areas provided the opportunity for products to be tested and to educate users on the benefits of the collection.

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